Alex Katz Coca-Cola Girl (Cutout) (2019)


  • Increase in value - Limited edition from 2019
  • Printed aluminium object - Inspired by Coca-Cola advertising from the 1950s
  • Master of Coolness - Between Realism and Pop Art
  • Top condition - In original box

€59,000.00*

  • The artwork is available immediately and can be viewed at any time in our gallery.
  • Ready for shipment within 2 days.
  • Free shipping within Germany.
Product number: 37257
Informations
Category Object
artist Katz, Alex
year 2019
Title Coca-Cola Girl (Cutout)
size 1 Object 53,0 x 48,0 x 7,5 cm
Box: 67,5 x 61,5 x 18,0 cm
material Aluminium cutout, powder-coated and printed on both sides with UV-cured archival ink, transparent coated and mounted on a polished aluminium base
edition 60 copies, here No. 18
signature Lower left signed: Alex Katz
Provenance Lococo Fine Art Publishers, St. Louis (Missouri, USA)Private Collection Germany
rise in value The works of Alex Katz are subject to a strong increase in value. According to artprice, the value of a work by Alex Katz has risen by 131.3% in the last 10 years.
condition
The Object is in a very good condition
Polished aluminium base with minimal surface scratches in places.
artist
Alex Katz wurde 1927 in Brooklyn, New York geboren.

Von 1946 bis 1949 studierte Katz an der Cooper Union Art School in New York, einer Kunstakademie, die der französischen Avantgarde nacheiferte. Anschließend ging er bis 1950 an die Skowhegan School of Painting and Sculpture in Skowhegan, Maine.

Seine erste Einzelausstellung 1954 in der Roko Gallery in New York war ein Misserfolg. 1960 und 1964 entwarf er Bühnenbilder und Kostüme für die Auftritte der Paul Taylor Dance Company beim Spoleto-Festival. 1972 erhielt er ein Guggenheim-Stipendium für Malerei. Die Cooper Union Art School richtete 1994 eine Gastprofessur ein, finanziert mit dem Verkaufserlös aus zehn von Katz gespendeten Bildern. Im April 2001 war Alex Katz Gaststipendiat der American Academy in Berlin.

Charakteristisch für die Porträts von Katz sind überlebensgroße Brustbilder und Köpfe und ihre vereinfachte, flächenhafte, fast schablonenartige Gestaltung, wobei der Gesichtsausdruck, ähnlich wie auf Werbeplakaten, auf das Wesentliche reduziert ist.

Alex Katz lebt unbd arbeitet in New York und Maine.

Quellenangabe: Dieser Text basiert auf dem Artikel Alex Katz aus der freien Enzyklopädie Wikipedia und steht unter der GNU-Lizenz für freie Dokumentation. Bei Wikipedia ist eine Liste der Autoren verfügbar.

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Features and remarks


Here you have the opportunity to acquire an original object by Alex Katz from 2019.

Born in 1927, the US artist is considered a master of ‘coolness’ and visual style. His main inspirations go back to the jazz music and advertising of the 1950s - in the 1970s he perfected his unmistakable painterly signature.

The figures in his paintings and his landscapes are reduced in size and dominated by rhythm and colour. In search of harmony, moods and situations, away from the individual, he creates images characterised by timeless beauty.

„Stil ersetzt Inhalt. Mir als Künstler geht es nicht um irgendeine Moral, nicht um Wahrheit, sondern um das Visuelle, die Oberfläche der Dinge. Wer etwas in meine Gemälde hineinlesen will, der kann das tun. I am only interested in the appearance.“

Alex Katz, 1999

the Coca-Cola Girl

The Coca-Cola Girls were an integral part of the American soft drink manufacturer's advertising from the 1890s to the 1960s. They embodied the changing ideal image of the American woman over the course of time.


Coca-Cola Werbung von 1940

In a series of images created in 2019, Katz uses this American advertising icon as a central motif. In the graphic realisation, only the striking Coco-Cola red is reminiscent of the advertising images. The female model in the white swimming costume moves lightly and like a dancer.

The cutout presented here, made of powder-coated aluminium printed with lightfast pigments, dispenses with the colour red altogether. The ‘girl’ strides through the room with a swinging stride and a summery tan.

The figure is sharply cropped: above the polished aluminium base, the youthful body of the woman suddenly emerges above the hip and is cropped at the head, directly above the red lips.

The theme of this work is not consumption and sex appeal, but the joy of movement and nostalgic contemplation of eternal youth and beauty.

The limited edition of only 60 copies was published by Lococo Fine Art Publishers and comes in the original box.